Spirit Airlines
How do you turn around the most hated airline in America?
You admit you’re not an airline.
Brand: Spirit Airlines
Red Thread: Let’s Un-Airline
The Idea: Hug The Haters
Role: Chief Idea Officer/Strategy
How do you turn around the most hated airline in America?
You admit you’re not an airline.
Brand: Spirit Airlines
Red Thread: Let’s Un-Airline
The Idea: Hug The Haters
Role: Chief Idea Officer/Strategy